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The Importance of Creating High Quality Content For eLearning

By 19th December 2015 April 10th, 2016 eLearning Design and Development
eLearning Content Development

In our most recent article for eLearning Industry, we chose to write about a the development stage of eLearning, and how it is important that information is delivered clearly and concisely to the learner, avoiding the error of giving too much information which ultimately contradicts the key learning objectives of your course. It is always best to start with clear and measurable learning objectives that can be used to effectively measure the success of the course in changing behaviour, or in implementing change.When supporting clients, we work closely to understand these aims and objectives, and using Bloom’s Taxonomy as a guide, we can create a strategy for your eLearning that will meet your goals. Any content developed will be concise and match up to these objectives, no matter what format of multimedia enhanced learning is chosen to deliver the content.

One of our favourite terms by William Shakespeare is “Brevity is the soul of wit”. This means that conciseness provides the biggest impact when delivering comedy, but another popular translation of the saying is “Don’t waste my time!”, and this is a philosophy that we live by in our work. We want to create eLearning that is not heavy or dull for the learner. We aim to produce content that speaks to the learner in terms that they understand, utilising narrative, digital storytelling and game based learning (gamification) to make any form of learning content come to life on the screen. We aim to use case studies where possible to relate content to real world scenarios that mean something to the learner. Again, this is an effective way of keeping learners engaged throughout the course in order to achieve all learning objectives.

And finally, proofreading. The end quality of an eLearning course needs to be thoroughly checked before it is made live. A poorly written course can reflect badly on your organisation, your training department, and can damage the high quality image that you seek to maintain throughout your business. We recognise the importance of evaluating the work we deliver to our clients, which is why at Discover eLearning we employ an accredited journalist who helps us to fact check all of our written content, and helps us to rephrase content as necessary to help speak to the right target audience. We can also offer a number of additional content development services including copywriting and technical writing. See our eLearning Content Development page for full details.

Chris Hodgson

About Chris Hodgson

Chris Hodgson is a Digital learning Solutions Developer and Director of Discover eLearning Ltd. He supports SMEs and large firms through the process of integrating eLearning into their organisation. Chris has over 10 years experience working in Higher Education, Independent Training Provider Sector and Charity Sector learning and development.

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